Noodle Tornado for Fortune Magazine

When the phone rings and it’s Armin Harris from Fortune, the conversation usually starts with “So we had this idea… can you guys make it happen?”

This time is was a tornado of ramen type noodles for a story about Nestle’s PR flub with Maggi 2 Minute Noodles, their brand of instant noodles popular in India, and the rumor of lead contamination.

The tornado was made with a wire under structure that the noodles were than woven around. Then we flung noodles, liquid, and veggies around the tornado. The studio smelled like curry for a few days afterward.

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